Square announces restructuring of development and other key departments.
Strengthening profits through separate accounting.
The household-use game maker Square will, by March 2000, divide the
current company into as many as 8 subsidiary companies. By introducing
separate cost accounting for each subsidiary, Square hopes to control
the rapidly rising cost of production. Marketing and Quality Assurance
divisions will also become profitable by taking on contracted work from
other game companies. Adapting to the current trend towards interlinked
management, Square plans to increase the profit-making potential of the
Square group as a whole.
Departments that are scheduled to be cut off into subsidiaries include
those directly involved with game production, such as CG, Planning,
Programming, and Sound, along with managerial departments such as
Computer Support, Network Administration, and Customer Support.
Departments remaining in the main company willbe those responsible for
strategic planning, and public relations, along with the central
development department responsible for Square's flagship title, the
Final Fantasy series. Software production teams will be formed by
gathering planning, CG, music, and marketing staff from the subsidiary
companies.
Square is currently developing a full CG movie "Final Fantasy: The
Movie," for world-wide release. In order to create a team with the high
level of technological expertise neccessary to compete in the global
market, the CG production facilities will be established independently.
Square of Japan intends to limit forays into gaming genres in which the company has little experience, instead focusing on their strengths, such as RPGs. 6 to 8 major project teams will be formed at a time, and with each project taking 2 or more years to complete, the company plans to release 2-3 titles per year. Teams would be formed by taking staff from the subsidiary companies, such as Programming, Planning, and CG.
In addition to producing CG for other company's games, the new
subsidiary will work on such things as special effects for movies and
short films for special events. This will create a facility capable of
competing with famous American studios for the rights to work on CG
effects such as those used alongside actual footage in recent movies
like Titanic.
The Sound devision, responsible for creating sound effects and BGM for
current Square games, will build up the multi-channel sound generation
technology neccessary for the coming generation of DVD-based media.
Previously, divisions of the company such as program quality assurance
and customer service did not directly generate profits. With the
current restructuring, these departments will accept work from other
companies in the time between working on Square projects.
Management resources focused on big projects: an explanation
Behind Square's bold restructuring plan is a development philosophy
that values focusing manpower and production spending on big,
blockbuster projects. Square's current plan is to cut off small
projects in genres where Square is a newcomer, and gather developers
into 6-8 major project teams. The development of one game will take
about 2 years, with management depending on the release of 2 or 3 titles
a year.
Because of the high risk involved when a big title performs poorly in
sales, it has become neccessary to divide departments like CG and
management support into subsidiaries, each accountable for their own
cost management, so that profits for the group as a whole will rise.
With the upcoming release of Sony Group's next generation game
platform, the "Playstation 2," the level of international competition
will rise sharply and game companies without a flexible, maneuverable
organization will be left behind.
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